The funds structure aligns the interest of investors, founders, and:
- Is an industry agnostic investment vehicle deploying into late seed and Series A tech or tech-enabled companies
- Has three MENA based allocations across the UAE, Egypt & the Levant, KSA, and the remainder of the GCC
- Supports entrepreneurs and entrepreneurial ecosystems with more than just capital, but the holistic infrastructure they need to thrive
- Drives cross-market access of portfolio companies throughout MENA and the US (and visa versa).
Value Creation Methodology
Understanding Perspective
As entrepreneurs first, we understand what is required to build a successful venture, the challenges, and what it takes to overcome them first hand. With this mentality we support our entrepreneurs with the right approach – as founding partners vs. economic gain seekers.
Invest where it matters
Deep understanding of the market and local skills gaps drives us to focus on learning through implementation, shaping and building critical skill sets for life-long entrepreneurs.
Teaming with the right people
We believe in the importance of human capital for success and prosperity, and excels in bringing the best subject matter experts and top management on board supporting them with bespoke knowledge and practice from our extensive international network of operators and executives.
Vertical and horizontal expansion
M&A activity and market penetration for vertical and horizontal expansion allows our companies to grow their market share, presence, and achieve higher profitability.
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