How to Create the Ideal Team for your Startup!

Kareem Elsirafy

published Aug 03, 2020 , More From Kareem

Kareem Elsirafy on Team-building: Creating the Perfect Mix of Startup Talent 

Out of all the decisions the founder or co-founders of a startup will have to make, assembling the core leadership group -- not to mention key team members and support staff -- is perhaps the most consequential. In addition to serving as the company’s long-term foundation, the core leadership group’s influence affects just about every other aspect of the company going forward, including, for example, the likelihood that the leadership group's character and core values will be clearly reflected in the company culture.

Creating the ideal mix of talent is simply imperative for any early-stage startup endeavor. Since so many startups are forced to operate on a lean budget during the early stages of development, there is no room for error when it comes to the hiring process. 

The skillset of the founder or co-founders as well as the company’s specific needs ought to play a substantial role in determining the company’s priorities when assembling a core leadership group and filling individual positions, but there are still certain qualities and characteristics every startup should value when evaluating candidates to fill such central roles within the company. 

Chief Technology Officer

Selecting the ideal CTO for a startup is not a task that should be taken lightly, particularly when one considers that the CTO will be instrumental in creating, managing, and executing the company’s tech strategy. Experience and expertise are certainly critical qualities for a CTO to possess, but it is also necessary to determine if the potential CTO clearly understands the vision of the founder or co-founders and is clearly energized and enthusiastic about the pursuit of that vision. 

Chief Executive Officer

As the face of the company, choosing a CEO that clearly reflects the startup’s core values and possesses the ability to credibly communicate those values is of the utmost importance. The CEO’s personal views -- on leadership style, structure, process, and so much more -- will have a powerful influence on the company culture and the general manner in which the company ultimately functions. Founders should focus on selecting a CEO who is passionate about pursuing the company’s key goals and objectives and is also likely to take the company in the direction the founders originally envisioned. 

Head of Sales or Marketing

In selecting the head of sales or marketing, it is often most ideal for founders to look for someone who possesses a perspective different from their own. This is not to say that the head of sales or marketing should be a natural contrarian; founders should seek an experienced professional willing to work cooperatively in the development and execution of a sales or marketing strategy. This approach will ensure that any marketing or sales campaign accurately represents the company’s values while still yielding the best possible outcome. 

Key Team Members and Support Staff

In the early stages of a company’s development, it is critical that every new team member possess a uniquely valuable skill set. In order to ensure maximal efficiency in the utilization of a hiring budget, every effort should be made to avoid bringing on individuals possessing overlapping or redundant talents.

More Resources: 

4 Mandatory Steps Before Asking for Venture Capital Funding